Bella Italia in Düsseldorf

Hardly any wine country holds as much appeal as Italy. For this reason, I am particularly delighted that ProWein covers all aspects of Italian wine on more than 16,000 net square metres. There is plenty to explore in Halls 15, 16 and 17. Lots of well established but also many new and exciting wines – all 20 of Italy's wine regions are represented here, after all.

 

Join me on a journey through this wonderful country with its over 500 indigenous grape varieties. It is precisely these indigenous grape varieties that are now attracting more interest than ever among connoisseurs and consumers. For example, have you ever tasted a white wine of the Verdeca grape variety from Puglia? Or even a Nerello Mascalese from a region around Etna?

In 2023, we will also have a tasting area for Italian wines in Hall 17 for the first time. Organised by ICE – Agencia per la promozione all'estero e l'internazionalizzazione delle imprese Italiane – in cooperation with different partners, exciting masterclasses and seminars will be on offer here.

Between 19 and 21 March 2023, we say: “Thank you Italy for inspiring us again and again!”

Nicole Funke
Senior Project Manager
ProWein Exhibitor Service
for Italy, Austria, Greece and “same but different”

Italy – and then?
If you have already completed the excursion to Italy, or do not want to go on it at all, there are still around 60 other countries you can visit. From large wine countries, such as France, Germany or Spain, to exotic regions; as well as wine and champagne, a wide range of spirits and even craft beers and ciders. Be inspired, educate yourself and order at the world’s leading trade fair for the wine and spirits industry. I would particularly like to recommend Greece (also in Hall 17) with its exciting grape varieties. Give them a try – you will be surprised!

Fancy even more?
Apart from the great variety of products, ProWein 2023 offers you a wide range of special shows and accompanying events again. Benefit from versatile tasting options, specialist presentations and themed events: our supporting programme promises a lively time at the trade fair.

Look forward to the upcoming insights when my colleagues present their highlights to you.